How to spot a fake Labubu

How to tell a real Labubu from a fake

Labubu (from Pop Mart's The Monsters line) is one of the most counterfeited collectibles online, and fakes are nicknamed "Lafufu". The good news is that genuine figures follow strict, checkable details. No single check is proof on its own, but a real Labubu passes all of them, while a fake usually slips up on at least one.

Count the teeth

The fastest check: a genuine Labubu has exactly nine small teeth, evenly spaced. If you count eight, ten, or see uneven, oddly shaped teeth, it is almost certainly fake. This is the single most reliable tell collectors use.

Scan the QR and check the foot

Authentic figures from late 2022 onward carry a QR code on a holographic sticker on the box (newer releases add a second code on the tag). Scanned with the Pop Mart app, a real code leads only to Pop Mart's official site. A code that redirects elsewhere, will not scan, or shows the figure was already verified months ago points to a fake or a copied code. Flip the figure over too: the foot should carry a clean embossed "POP MART" logo and the creator's name, and post-2023 figures hide a UV-reactive silhouette on the right foot that is invisible without a blacklight - if you can see it in normal light, it is fake.

Face paint and box

Real Labubu faces use a pale, peachy skin tone with soft airbrushed blush. Faces that look too pink, orange, yellow, or have thick, bold eyeliner are a fake giveaway. Genuine boxes have a matte finish, muted pastel colours, and crisp printing with a correctly spelled, red "POP MART" logo - blurry print, over-bright colours, or black/grey logo ink point to a counterfeit.

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